MERCEDES CREDIT CARD – redesign

Timeless elegance in credit card format. The new Mercedes Credit Card has arrived.

For the new redesign of the Mercedes Credit Card a pattern was developed from the iconic Mercedes star logo. With gold and silver refinements and partial lacquering.

 

Agency: Jung von Matt/Neckar

 

making of

The pattern from the Mercedes star logo was translated into a 3D form and transferred to the significant shape of Mercedes.

Client: Mercedes Benz Bank
Creative Direction: Sven Kratzsch
Design Direction: Tim Kaun
CGI: Valentina Kohl & Gabriel Wiesler
Motion Design: Julian Leupold


Together with Mercedes Design Team.

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